Search Engine Optimization (SEO)

Anyone serious about a meaningful online business presence needs Search Engine Optimization. With millions of web sites designed and published everyday in all kind of topics, a long term and sustainable internet marketing strategy is crucial.

Anyone serious about a meaningful online business presence needs Search Engine Optimization. With millions of web sites designed and published everyday in all kind of topics, a long term and sustainable internet marketing strategy is crucial.

What are SEO services that make it an industry and how effective are the SE0 practices? 

SES: It is uncommon to come across the word ‘SES’ which stands for Search Engine Strategies. These strategies act as blue print for any SEO services firm and facilitate firms to look for smarter ways to optimize site.

Page Ranking: This Google’s optimization algorithm has really become a global buzz word today. Page Ranking is based on quality from viewer’s perception and confidence you enjoy over the net world. A higher PR (page rank) means a very good ranking.

Internal Linking: Internal linking is back bone for SEO optimization. It pertains to linking up of more than one page on the same web site. A web site with great internal linking serves SEO activation spider to comfortably crawl from one page to another using links. As a matter of fact, your web site comes up over and over again in the search list due to most of matches and eventually set at a top position in the list. Higher position implies more traffic and in the end higher page ranking.

SEM: Internet marketing is another source of propagating your stance through Search Engines (SEs). So many companies have started business in this sphere too which is known as SEO marketing.

Out Bound Link: Yet another jargon word being discussed in search engine optimization is out bound link. These are the links to several other web sites through your web site. In SEO lyric of most of SEO houses it is also known as outgoing link.

Back Link: This language is used for the links that are found on other web sites and refer back to your web site.

On Page Optimization: In terms of search engine rankings, on page optimization refers to changes made to your physical website which are designed to promote improvements in ranking. This includes but is not limited to HTML tags (title tags, Meta descriptions, H1 – header tags), content – including proper paragraph structure, page layout and hierarchy. Even the efficiency of page code and loading time of your website, and the way you link between pages – often called internal linking – can impact the relevancy that the search engines place on your documents.

Here is our list of services and detailed process of SEO practices

Our services

  • Thorough SEO Consultation Services
  • Full advanced keyword research
  • Optimization of any number of pages (titles, tags, content)
  • Internal linking optimization
  • URL structure analysis
  • HTML site map creation if needed
  • Google XML site map creation and submission
  • Load time check
  • Code check and validation
  • Custom Article Media Distribution campaign
  • Custom Social Bookmark campaign
  • Custom Rank Reports and Trends
  • Ongoing maintenance and support

What terms people search for daily

The number of people searching the major search engines for those keywords

The relevancy and expected conversion of selected keywords

Traffic and purchase patterns

Furthermore, keyword analysis research often requires application to SEO Copywriting which only comes with intuitive thinking and experience. In this type of research, some terms you will hear often are short tail searches, long tail searches, seeding, keyword counts and KEI.

As SEO consultants we place immense pride in being ethical and responsible with your business, on target with timelines, and an effective and creative trouble shooter. If you wish to dramatically increase your return on investment online, contact us for a quote.